Getting Your Home on the Market
As a real estate professional, I enjoy the process of helping homeowners get their property ready for the market. There are plenty of decisions to be made along the way. Although each home is unique in its own way, every seller has one important objective in mind – to accomplish a smooth and profitable sale.
Decide on the right price.
The pricing strategy is one of the most important factors to influence a successful sale. Market value is determined by analysing recent sales in the area, market trends, the condition of the home, and the competing inventory on the market. We will prepare a comparative market analysis for your property. We will discuss pricing. If you decide to price a home on the high end, you run the risk of being overlooked by potential buyers who aren’t sure if you’d be willing to negotiate. Pricing a home on the low end could result in multiple offers if the time is right, but you also run the risk of getting less than what your home is worth.
Prepare your home for the market.
A well-kept home will probably require deep cleaning and some simple decluttering. A vacant home, or one that is less visually appealing, can usually benefit from a staging professional. It always helps to go the extra mile to make your home stand out from the rest. If you are concerned about some maintenance issues around the property, consider hiring a home inspector for a pre-sale inspection. These are becoming more common with homeowners because it allows them to address potential problems ahead of time, not after the negotiations are already complete.
Reach your target market.
Professional photographs, a well-written, detailed description of your house and plenty of online advertising are just the beginning of the marketing process. My team also relies on our established professional network to promote your home and reach out to other agents who may have a buyer that is interested in your neighbourhood. Once the showings begin, we often request feedback to get buyers’ reaction to your property, and encourage them to bring in an offer.
Are you looking to Sell or Buy a home in Calgary and need someone who won’t rest until you’ve found your dream home or until your home is sold? I’ll work hard to earn your trust and to deliver exactly what you need. Contact me at 403-589-0004 or at GreetingsCalgary.com.
About Shirley Wright
Like everyone, I have been involved in real estate my entire life! Like you, I grew up in a home! My husband and I purchased our first home in 1998, and since 2001 I have been assisting my husband, Bryon Howard, in our real estate investments and his work as a Top Producing Sales Professional.
I assist sellers and buyers meet their goals, efficiently and have fun doing it.
To serve you better, I network daily with top producing REALTORS in various markets across North America, keeping abreast of the many and varied trends and cycles of real estate.
I look forward to serving you to help you find what you want in our exciting city. Please take some time searching my website www.GreetingsCalgary.com. Many of my clients have advised that the search engine incorporated here is very user friendly.
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